Consolidated

Consolidated Skateboards was started in 1992 in Santa Cruz, California as a response to the commercialization of skateboarding. The founders wanted to create a brand that was free from corporate influence and driven by skaters themselves.

Over the years, Consolidated became known for its bold graphics, anti-corporate campaigns, and a playful yet defiant approach to the skateboard industry. Their 'Don’t Do It' campaign famously challenged mainstream takeovers, emphasizing independent shops and authentic skateboarding culture.

Consolidated produces decks, apparel and accessories, all rooted in their mission to keep skateboarding genuine and fun. Their legacy is defined by integrity, creativity and supporting core skateboarding communities.